Board of Directors

Board of Directors

Dato' Leslie Lee Kim Guan
Chairman of New Bob Group

Dato' Leslie Lee Kim Guan is the Founder and Group Executive of New Bob Group of Companies. Upon completion of upper six in Penang Free School, he left for Hong Kong to further his studies and obtained diploma in navigational officers from Hong Kong Polytechnic two years later.

Dato' Leslie is the key driving force behind the phenomenal growth and success of the company. He undertook the real estate business in 1975, founded and started New Bob Group. Today, the group business repertoire is very diversified ranging from property development, rent-a-car, auctioning, MM2H, property management to hotel and hospitality. In recognition of his achievement, he was conferred with a Darjah Setia Pangkuan Negeri (DSPN), which carried the title “Dato” by Penang State Governor in 2000. Darjah Yang Mulia Pangkuan Negeri (DMPN) in 2016.

Throughout the years, Dato' Leslie has contributed his time and financially to various professional associations and charitable organizations. Dato' Leslie is also the founder of D'Home, a non government organization founded in 2004 where he fully finances and supports. It was established with aims of catering for the mentally unwell, their carers and family members. Following his immense contributions towards the real estate industry, Dato' Leslie was bestowed the Real Estate Leadership Award by MIEA's National Real Estate Awards in 2012.

Datin Neoh Guan Eng
Finance Director of New Bob Group

Datin Neoh Guan Eng is the Finance Director of New Bob Group since year 1980. A wife to Dato’s Leslie Lee, she is the pillar of strength behind the phenomenal success of him and the company. Datin Neoh has more than thirty years of experience in man-aging and overseeing the day to day operation for the finance department.

An influential woman in the corporate world, she is a role model to many career-oriented women of today.

Dato’ Sri Dr Lee Ville
Director of New Bob Group

Dato' Sri Dr Lee Ville, a medical practitioner by profession has decided to pursue his true calling and became a corporate figure. He is currently the group director since 2005.

He graduated with his first degree in medicine from Penang Medical College under National University of Ireland in 2003. Upon graduation, he worked as a doctor for a year in Penang General Hospital. He then obtained his MBA in General Management from University of South Australia in 2010.

Also a licensed auctioneer, Dato' Sri Dr Lee Ville is no stranger to the real estate sphere. He had served as a secretary and treasurer for the 2007-2010 term in the Penang Auctioneers Association.

With his active involvement in the development industry, he is currently the Rehda Youth National Chairman, Rehda Malaysia National Council Member and Rehda Penang Committee.

Dato' Sri Dr Lee Ville is also the founder of Era Malaysia making the company the first and pioneer honorable member from Malaysia to join the network. He brought Era Malaysia into Malaysia in 2007 and is the current advisor to it.

Other than excelling in the corporate world, Dato' Sri Dr Lee Ville also has a kind heart for charity. He is the medical advisor for D’Home, a non-government organization primarily involved in creating greater awarness on mental health and family support in Penang.

He was awarded Pingat Jasa Kebaktian (PJK) from Penang Sate Governor in 2007. And later on Pingkat Kelakuan Terpuji (PKT) in 2013 from the Penang State Governor. In 2016, he was awarded Darjah Kebesaran Sultan Ahmad Shah Pahang Yang Amat Di Mulia - Peringkat Kedua (DSAP) and early 2018 he was awarded Darjah Kebesaran Sultan Ahmad Shah Pahang Yang Amat Di Mulia - Peringkat Pertama Sri Sultan Ahmad Shah Pahang (SSAP).